Trust in AI is possible but certain principles need to be followed

To gain a competitive edge, organizations must safeguard public and consumer confidence and trust while using the new technology.

The increasing use of artificial intelligence (AI) and its integration into our daily lives has created a sense of urgency for organizations to ensure they are harnessing its benefits while also mitigating its risks.

This is particularly important in Canada’s financial services industry, where AI has the potential to revolutionize the sector with more personalized products and better customer service, while enhancing risk management, cybersecurity and asset allocation.